Consumer Packaged Goods: Starting to Wholesale

Do you make an awesome salsa or hot sauce or knish or granola? Do you want to bring it to market – farmer’s markets – but ALSO grocery stores, food coops, etc? We will break down the paths to growth within your industry, briefly talk about regulatory hurdles, and discuss the thresholds for increasing production and sales.

About the Instructor:

Christopher Janke is an accidental entrepreneur. He ran a lost-and-found fashion show at a laundromat for 10 years, and he’s co-owner of The Rendezvous, an independent all-scratch-kitchen pub in Turners Falls. He teaches Financial Management at UMass, and he’s a poet and visual artist with two MFAs. He loves to help small business owners with all the nuances of running a small business, from interpersonal challenges to preparing for bank loans to weighing the broccoli to cost out a menu item to programming the Point of Sale to be optimal for the rush.